{"id":32777,"date":"2026-05-27T16:20:27","date_gmt":"2026-05-27T14:20:27","guid":{"rendered":"https:\/\/polymathinstitute.io\/?post_type=lp_course&#038;p=32777"},"modified":"2026-06-10T13:44:32","modified_gmt":"2026-06-10T11:44:32","slug":"creer-des-relations-clients-durables","status":"publish","type":"lp_course","link":"https:\/\/polymathinstitute.io\/en\/courses\/creer-des-relations-clients-durables\/","title":{"rendered":"Building lasting customer relationships"},"content":{"rendered":"<div class=\"description_text clearfix mb-3 ck-content\" data-controller=\"editor-media-file-embed\" data-editor-media-file-embed-icon-sprite-path-value=\"https:\/\/demo.oncademy.de\/assets\/mediaelement\/build\/mejs-controls-6737f961bf91eea491cfce310da7e80d03f102d709bcdcf2028d4f46893fe2b2.svg\" data-editor-media-file-embed-hls-path-value=\"\/assets\/hls-9c3b0f3e5d60001cfa2fdae60539ad6853e592a12338c1b1075a941af4b6108d.js\" data-editor-media-file-embed-dash-path-value=\"\/assets\/dash-7d0f8d5c71fa050914f580e6306a59a45b323ed4a6b032e4ba0c669890284aa0.js\">\n<p>When building relationships with clients, it&#039;s not so much the numbers, data, and facts that matter, but rather personality and friendliness. Informal interactions are one of the most important ways to achieve this. Participants will learn how to use these interactions to effectively build relationships. Furthermore, this training will teach them how to use body language to respond appropriately to the nonverbal cues of the person they are interacting with.<\/p>\n<p>&nbsp;<\/p>\n<\/div>\n<h3 class=\"h4\">Target audience<\/h3>\n<p>Salespeople; sales representatives; sales teams; inside sales teams; key account managers<\/p>\n<h3 class=\"h4\">Learning objectives<\/h3>\n<p>\u2013 Building relationships based on a specific objective<br \/>\n\u2013 Use informal discussions to establish good contact<br \/>\n\u2013 Identify verbal and non-verbal signals of acceptance or rejection<br \/>\n\u2013 Mastering one&#039;s own body language<br \/>\n\u2013 Being receptive to others<\/p>","protected":false},"excerpt":{"rendered":"<p>Lorsque l\u2019on cherche \u00e0 \u00e9tablir des relations avec des clients, ce ne sont pas tellement les chiffres, les donn\u00e9es et les faits qui comptent, mais plut\u00f4t la personnalit\u00e9 et l\u2019amabilit\u00e9. Les \u00e9changes informels sont l\u2019une des m\u00e9thodes les plus importantes &hellip; <\/p>","protected":false},"author":1,"featured_media":32778,"comment_status":"open","ping_status":"closed","template":"","course_category":[59],"course_tag":[],"class_list":["post-32777","lp_course","type-lp_course","status-publish","has-post-thumbnail","hentry","course_category-les-incontournables","course"],"_links":{"self":[{"href":"https:\/\/polymathinstitute.io\/en\/wp-json\/wp\/v2\/lp_course\/32777","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/polymathinstitute.io\/en\/wp-json\/wp\/v2\/lp_course"}],"about":[{"href":"https:\/\/polymathinstitute.io\/en\/wp-json\/wp\/v2\/types\/lp_course"}],"author":[{"embeddable":true,"href":"https:\/\/polymathinstitute.io\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/polymathinstitute.io\/en\/wp-json\/wp\/v2\/comments?post=32777"}],"version-history":[{"count":2,"href":"https:\/\/polymathinstitute.io\/en\/wp-json\/wp\/v2\/lp_course\/32777\/revisions"}],"predecessor-version":[{"id":32794,"href":"https:\/\/polymathinstitute.io\/en\/wp-json\/wp\/v2\/lp_course\/32777\/revisions\/32794"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/polymathinstitute.io\/en\/wp-json\/wp\/v2\/media\/32778"}],"wp:attachment":[{"href":"https:\/\/polymathinstitute.io\/en\/wp-json\/wp\/v2\/media?parent=32777"}],"wp:term":[{"taxonomy":"course_category","embeddable":true,"href":"https:\/\/polymathinstitute.io\/en\/wp-json\/wp\/v2\/course_category?post=32777"},{"taxonomy":"course_tag","embeddable":true,"href":"https:\/\/polymathinstitute.io\/en\/wp-json\/wp\/v2\/course_tag?post=32777"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}