{"id":32724,"date":"2026-05-22T14:40:28","date_gmt":"2026-05-22T12:40:28","guid":{"rendered":"https:\/\/polymathinstitute.io\/?post_type=lp_course&#038;p=32724"},"modified":"2026-05-22T14:46:59","modified_gmt":"2026-05-22T12:46:59","slug":"succes-client-satisfaction-au-jour-le-jour-fidelisation-a-long-terme","status":"publish","type":"lp_course","link":"https:\/\/polymathinstitute.io\/en\/courses\/succes-client-satisfaction-au-jour-le-jour-fidelisation-a-long-terme\/","title":{"rendered":"Customer success \u2013 Day-to-day satisfaction, long-term loyalty"},"content":{"rendered":"<h3 class=\"h4\">Description<\/h3>\n<div class=\"description_text clearfix mb-3 ck-content\" data-controller=\"editor-media-file-embed\" data-editor-media-file-embed-icon-sprite-path-value=\"https:\/\/demo.oncademy.de\/assets\/mediaelement\/build\/mejs-controls-6737f961bf91eea491cfce310da7e80d03f102d709bcdcf2028d4f46893fe2b2.svg\" data-editor-media-file-embed-hls-path-value=\"\/assets\/hls-9c3b0f3e5d60001cfa2fdae60539ad6853e592a12338c1b1075a941af4b6108d.js\" data-editor-media-file-embed-dash-path-value=\"\/assets\/dash-7d0f8d5c71fa050914f580e6306a59a45b323ed4a6b032e4ba0c669890284aa0.js\">\n<p>Une strat\u00e9gie de succ\u00e8s client, ou \u00ab Customer Success \u00bb, est essentielle \u00e0 la r\u00e9ussite commerciale de votre entreprise. Dans le cadre de cette formation, vous apprendrez quelles sont les bases et les strat\u00e9gies les plus efficaces de la gestion du succ\u00e8s client. Vous pourrez ainsi contribuer \u00e0 la r\u00e9ussite de vos clients et renforcer durablement leur fid\u00e9lisation. Vous comprendrez l\u2019esprit d\u2019un service client proactif et vous d\u00e9velopperez un mode de pens\u00e9e orient\u00e9 vers le client, y compris dans les situations de conflit ou de crise. \u00c0 l\u2019aide de diff\u00e9rentes m\u00e9thodes, telles que des entretiens cibl\u00e9s avec les clients, l\u2019analyse des donn\u00e9es et les indicateurs les plus importants, les participants apprennent \u00e0 identifier les besoins des clients et \u00e0 rendre leur processus de travail mesurable afin de l\u2019optimiser en continu.<\/p>\n<p>&nbsp;<\/p>\n<\/div>\n<h3 class=\"h4\">Target audience<\/h3>\n<p>Collaborateurs avec ou sans responsabilit\u00e9 de direction ; Service commercial ; Gestion des clients grands comptes ; Gestion du service client ; Service des ventes ; Marketing ; Service \u00e0 la client\u00e8le ; D\u00e9veloppement de produits<\/p>\n<h3 class=\"h4\">Learning objectives<\/h3>\n<p>&#8211; Comprendre ce que signifie le terme de succ\u00e8s client, ou \u00ab Customer Success \u00bb<br \/>\n&#8211; Identifier les besoins des clients<br \/>\n&#8211; Fid\u00e9liser les clients \u00e0 long terme<br \/>\n&#8211; Mesurer le succ\u00e8s client<\/p>","protected":false},"excerpt":{"rendered":"<p>Description Une strat\u00e9gie de succ\u00e8s client, ou \u00ab Customer Success \u00bb, est essentielle \u00e0 la r\u00e9ussite commerciale de votre entreprise. Dans le cadre de cette formation, vous apprendrez quelles sont les bases et les strat\u00e9gies les plus efficaces de la &hellip; <\/p>","protected":false},"author":1,"featured_media":32726,"comment_status":"open","ping_status":"closed","template":"","course_category":[59],"course_tag":[],"class_list":["post-32724","lp_course","type-lp_course","status-publish","has-post-thumbnail","hentry","course_category-communication","course"],"_links":{"self":[{"href":"https:\/\/polymathinstitute.io\/en\/wp-json\/wp\/v2\/lp_course\/32724","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/polymathinstitute.io\/en\/wp-json\/wp\/v2\/lp_course"}],"about":[{"href":"https:\/\/polymathinstitute.io\/en\/wp-json\/wp\/v2\/types\/lp_course"}],"author":[{"embeddable":true,"href":"https:\/\/polymathinstitute.io\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/polymathinstitute.io\/en\/wp-json\/wp\/v2\/comments?post=32724"}],"version-history":[{"count":1,"href":"https:\/\/polymathinstitute.io\/en\/wp-json\/wp\/v2\/lp_course\/32724\/revisions"}],"predecessor-version":[{"id":32725,"href":"https:\/\/polymathinstitute.io\/en\/wp-json\/wp\/v2\/lp_course\/32724\/revisions\/32725"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/polymathinstitute.io\/en\/wp-json\/wp\/v2\/media\/32726"}],"wp:attachment":[{"href":"https:\/\/polymathinstitute.io\/en\/wp-json\/wp\/v2\/media?parent=32724"}],"wp:term":[{"taxonomy":"course_category","embeddable":true,"href":"https:\/\/polymathinstitute.io\/en\/wp-json\/wp\/v2\/course_category?post=32724"},{"taxonomy":"course_tag","embeddable":true,"href":"https:\/\/polymathinstitute.io\/en\/wp-json\/wp\/v2\/course_tag?post=32724"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}